Educating consumers pays, says Serbia's Jelasic
Financial institutions should be aware that it is in their best medium and long-term interest to make information about their products transparent, accessible and understandable, said Radovan Jelasic, the governor of the National Bank of Serbia.
Speaking in Belgrade, Jelasi said consumer education in Serbia was particularly important because the more sophisticated commercial bank services have not been available until recently.
The central bank set up a call centre in October 2005, which is free
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